I won’t go into a lot of why or details right now, after tons of years, I’ve finally come to the point I’m willing to force myself to create a newsletter, lol, other than saying it’s Covid $ related, as one can expect 😊, but I do want feedback from fellow artists, writers, and creatives in general, as to things to watch out for, look for to have, and if a newsletter has made a real impact on sales.
Going by David Gaughran’s excellent series comparing Mailchimp to MailerLite, I’m leaning toward the latter – https://davidgaughran.com/?s=MailerLite .
My primary goal is to offer exclusive to newsletter-readers-only deals on my art.
I mean real deals.
Like under a $100 and often at cost or below.
I’ve been working on my “art room” since early last week, and I need room, and money, to be able to create new work.
I’m thinking these “deals” would not be advertised anywhere else, only on my newsletter, and only to actual subscribers.
So. I need feedback.
On the whole thing. The Mailchimp vs MailerLite question – selling art work via exclusive newsletter only offerings – and whether a newsletter has been worth it at all for you.
I have few to near no original art selling options at this time. Neither galleries, gift shops, art shows, craft shows.
Fine Art America helps, but not enough, and not in a way I’d want to target both older paintings and new work I’d be willing to “let go” for a very good feels-great-to-the-buyer price right now.
And eBay is too wide-spread and non-exclusive enough for this I think.
For decades a story about Monet having to make a decision very much like this has haunted me. And I figure if an artist like that can do it, let work go whatever it takes to sell it, well…. 😊
I’m hoping to start the newsletter late this week or next –
Thank ya’ll so much! Stay well ❤️
ps – I took the self portrait header shot with my camera set on a tripod w/a timer. I think it’s time and place of meaning has arrived 😊
My Fine Art America newsletter series –
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- October 26, 2021 – I’ve Been Reading, and It’s Triggered a Realization on My Part How Important the Surface of a Painting, My Own Paintings in Particular, Are to Me….…tinkering with the surface of my current art work. I enjoy doing that, immensely. The surface of my work often being as important, or I should say, as interesting to me, as the image as a whole. And of course now I want to make the image as a whole, whether seen from a short nose-to-the canvas space, to the further distance where the image is, well, simply just an image as a whole.
- October 25, 2021 – New Masking Fluid Project – “Angel”Continuing with more new paintings I’ve recently set in motion, Angel appears to be a dark swirl but is actually hiding some carefully but casually placed masking fluid lines. I’ll be showing some detail shots of “Angel”‘s more recent state tomorrow, but am still working on the painting as a whole. This particular masking fluid experiment is almost a direct descendant of an abstract study on paper I recently wrecked, lol!
- October 24, 2021 – My Most Viewed Image This Past Week @FineArtAmerica, Arm Chair View Paris, an early #watercolor #blackandwhite #figureart circa Sept 2020An interesting most viewed results on my Fine Art America site this past viewing period — Plus, as surprising, was the fact 4 of my top 6 most viewed images were Paris themed, 2 of the remainder were also from places we’ve visited (New York & Vermont), followed by most viewed “period” of an Austin pink sunset 😊 On top of that I’ve apparently never included an image of Arm Chair View Paris in one of my blog posts before! Well we’re remedying that here now ❤️
- October 23, 2021 – New #Acrylic Upload @FineArtAmerica – Mother and ChildIt’s been quite a development for this painting, growing from an idea of a previous work with a less defined at the time unrealized depiction of a younger and older person. Probably the most important development is my own realization of that development, lol! Frankly, though I often saw a realization-glimpse of that sort even from my 20s about my art, and maybe as a child, I literally blew it off and kept on going 😊
- October 22, 2021 – A Day With the 8 Year Old = Painting His Wooden Sword for Halloween, Circling the Trailhead to Barton Creek Greenbelt, Visiting Lady Bird Johnson Wildflower Center, Celebrating Veterans Art at the Old Bakery & Emporium, and Watching Big Hero 6 on Disney+!!!This post is long on pictures, mostly because it was a long day from getting up to getting back to bed, lol! But what a good day it was ❤️ Here’s hoping this long post of pictures brings a similar good feeling! First up, above, is a special project Max has had his heart on, re-creating a magical sword he sees and experiences using in one of his video games – Zelda Breath of the Wild! All part of his progressing Halloween costume….
- October 21, 2021 – Delivering New Art to the Old Bakery and Emporium (across from the State Capital) Austin, Texas – 3 Piece Floral Set and 1 Autumn 6×6, all #WatercolorsDespite my many gripes about living in Austin, Texas, there’s of course a handful of things I do like. Among them is the opportunity the city makes for artisans 50 or older living in the Austin area to show their creative work. I’ve been fortunate to have some sales, and am very grateful to be able to replenish my inventory with the paintings above.
- October 20, 2021 – Sold! At the Old Bakery and Emporium (across from the State Capital) Austin, Texas – Paris Dreams (Dreaming of Paris)I’m very grateful to my buyer at the Old Bakery & Emporium in Austin Texas! 🙏 With as few months as the Old Bakery’s been reopen, and all the precautions needed to be taken recently here in Austin, it’s a miracle to be able to share my art a this time 💕
Thanks again, everyone! 😊
Twitter / Instagram / FB @FelipeAdanLerma
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